Legal

Privacy Policy

Last updated · September 27, 2026

At HYPR, privacy and transparency come first. We work with contextual information, not identifiable personal data. This policy explains what we collect, how we use it, who we share it with and how we protect it, including what you send us through this website.

01About HYPR

HYPR specializes in collecting, analyzing and providing geospatial data and online contextual information. Across all our operations, we focus on context: what happens in a place or within a piece of content, not who a specific individual is.

Office: Av. Andrômeda, 885, Green Valley Alphaville, Barueri, SP, 06473-000, Brazil.

Controller of the data processed on this website: HYPR Ventures Tecnologia da Informação Ltda. (Brazilian company registration CNPJ 37.598.529/0001-69), at the address above. In the United States, HYPR operates as HYPR Ventures US LLC.

02Data we collect

  • Geospatial data: information on geographic locations, geographic features and activity in specific areas.
  • Online contextual data: information about webpages visited and their content, used to understand the context of the digital environment.

On this website

  • Contact form: name, company, work email, phone number, area of interest, planned investment range and, if you tick the optional box, your consent to receive communications.
  • Browsing: technical access data, such as IP address, browser and time, to keep the site secure and operational. Only if you allow it in the cookie banner, also site usage data, with no name, email or phone number.

03How we use data

The data HYPR collects is used to:

  • Analyze geospatial and online trends.
  • Provide partners and clients with detailed information about specific areas or content.
  • Improve the accuracy and effectiveness of our services and analyses.
  • Respond to inquiries submitted through this website's contact form.
  • Understand how the site is used and improve it (with your consent).
  • Show HYPR ads to past visitors (with your consent).

Contact form data is used to respond to you and follow up on the business inquiry you initiated (LGPD, art. 7, V). Only if you tick the optional box do we use your email to send HYPR content and ads. That consent and the analytics and advertising cookies rely on your consent (art. 7, I), which you can withdraw anytime.

04Sharing

HYPR does not share the detailed information it collects with third parties without a prior agreement. We may share aggregated information that does not identify specific locations, features or the content of specific pages.

Data sent through this website is never sold or transferred. It is kept in HYPR systems, with access restricted to our team, and is also processed by vendors that provide services to HYPR, such as hosting, storage, usage analytics and advertising, always for the purposes in this policy. Some of these vendors store data outside Brazil, under the safeguards required by the LGPD.

05Cookies

On your first visit, a banner asks which cookies you allow. You can change your choice anytime through the Cookies link in the footer, or clear cookies in your browser settings.

  • Necessary (always on): remember your language and your cookie choice.
  • Analytics (consent only): measure how the site is used, without identifying you. Tool: Google Analytics.
  • Advertising (consent only): allow HYPR ads to be shown to past visitors and those campaigns to be measured. Partners: Google and Yahoo.

06How long we keep data

Contact form data is kept for as long as the business conversation requires and, after that, only while the law requires it or until you ask us to delete it.

07Security

We are committed to protecting the data we collect and apply robust safeguards against unauthorized access, alteration, disclosure or destruction.

08Your rights

Our business datasets hold contextual information, not identifiable personal data, so the usual rights of access, correction and deletion do not apply in the same way. Partners and clients who would like more information about the data related to their areas or contexts of interest can contact us.

For data from this website, you may request, free of charge, access, correction, deletion or portability, learn who we share it with and withdraw consent, under Brazil's General Data Protection Law (LGPD, Law No. 13,709/2018, art. 18). You may also file a complaint with Brazil's National Data Protection Authority (ANPD).

Requests about your data: contato@hypr.mobi, subject "Privacy".

09Updates to this policy

This policy may be updated from time to time to reflect changes in how we collect and use data. The date of the latest update is shown at the top of the page. We recommend reviewing it periodically.

10Contact

For questions or concerns about how we collect and use geospatial and contextual data, or for requests about data submitted through this website, email contato@hypr.mobi or use our contact form.

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